I'm comparing the "Experience" side of Liferay DXP to other products like Sitefinity DEP. Liferay seems to offer considerably less in this area. Am I right?
Sitefinity's "Digital Experience Platform" (DEP) allows a user's persona to be dynamically created based on behaviors. What pages they view, how much time they spend looking at things, what they click on, etc. Each action contributes points to a persona, and when a configurable threshold is met, the person is assigned that persona, which can lead to personalized content.The DEP also has an API which can be used to feed data from other sources, like web sites outside of the product, native mobile apps, etc. The "Experience" generation seems deep and mature, allowing lots of customization.From what I've seen of Liferay so far, its personalization seems to be limited to Segments, which are statically defined based on attributes and groups, rather than behavior. I have seen where it can know if a person visited pages in a session, but I don't know if this persists, and it seems pretty limited. I don't see any way to feed data into this Segmentation from other sources, to inform the Experience Engine about what persona defines the user and how it should be personalized.Since I am relatively new to this - When it comes to personalization and experience, how does Liferay really stack up to the competition? Am I missing something? Are there benefits to it compared to products like Sitefinity DEP, or even SalesForce?
