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Liferay Audience Targeting based on Other Analytics Data such as Matomo

Jayson Pitroda, modified 6 Years ago.
Liferay Audience Targeting based on Other Analytics Data such as Matomo
New Member Post: 1 Join Date: 4/22/19 Recent Posts
Hi All,

We have a requirement where we need to pull the analytics data from matomo and target the audience according to their segment in Liferay 7.1. Appreciate if you experts provide some solution to this requirement.

Since we are first-time implementer of Liferay, we have limited expertise so detailed idea would be much appreciated.
audience targeting
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Eduardo P. Garcia, modified 4 Years ago.
RE: Liferay Audience Targeting based on Other Analytics Data such as Matomo
Regular Member Posts: 157 Join Date: 3/16/12 Recent Posts
Hi Jayson,

A possible approach could be creating a custom Audience Targeting Rule Type that performs some evaluation on your Matomo data. You can find the Audience Targeting Dev guide in the official Documentation. Only make sure that the evaluate method of your rule returns true/false according to your logic. You can also add some UI to your rule to allow for some parametrization of your logic. 

Let me know if you need further help with this.

Regards